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Companies Yank Ads from VH1's 'Dating Naked' Targeting Kids

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A pornographic show on VH1 is in hot water with advertisers thanks to a backlash from conservative groups, according to The Christian Examiner.

Companies like Sprint, Samsung, and Panera Bread have agreed to pull their advertising from VH1's program called "Dating Naked." The TV-14 rated show featured young adults dating naked, blurring out private areas.

A campaign started by conservative groups, including Parents Television Council (PTC) and One Million Moms, urged their supporters to contact sponsoring companies to ask them to pull ads from the program.

"Most parents would be shocked to find their young teenagers watching this sexually explicit nude dating show," PTC President Tim Winter said. "But VH1 in all its wisdom, believes this kind of content is appropriate for middle school and high school aged children."

"Surely parents will take pause at these companies for sponsoring 'Dating Naked' and at VH1 for marketing this nude reality show to their children," Winter wrote in an email to supporters.

According to The Christian Examiner, VH1 sometimes runs ads on the show without notifying companies. Fruit of the Loom quickly drop its ads from the show after receiving complaints.

"Fruit of the Loom has a family friendly advertising policy that does not permit airing on mature or explicit programming," the company said in a statement. "We are following up with the network to ensure brand advertising does not run during this specific program in the future."

"VH1 should be ashamed to air nudity and then call it entertainment," Monica Cole, with One Million Moms, said. "This horrendous show, packed full of extremely graphic content, has been extensively marketed to teens."

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