WASHINGTON -- Bible reading suddenly spikes around this time of year every year. That doesnt surprise Bobby Gruenewald, the pastor behind the popular YouVersion Bible App where many go these days for the Word of God.
Its really natural at Christmas time and New Years for people to begin to think about God, oftentimes for the very first time," Gruenewald told CBN News.
All over the world, in whatever translation theyre using, more people during the holiday season are picking up the Word of God or listening to an audio version of it than at any other time of the year.
Its a fact those at Wycliffe Bible Translators are certainly aware of as they keep busy with their task of helping to get the Word put into the thousands of native tongues that still dont have their own Bible.
As Bob Creson, president of Wycliffe Bible Translators U.S.A. put it, Think of a world where there is no Bible and all of a sudden you have that Good News.
I mean, here we are at Christmas time, were talking about the Prince of Peace, and its all about reconciliation and hope, and imagine youve never heard that story in your mother tongue before. Its very, very powerful, he said.
And at the headquarters of the YouVersion Bible App in Edmond, Oklahoma, they actually document the annual sudden surge in Bible use among those who have access already.
Well see as much as a 50 percent increase in the amount of people who are reading the Bible from December to January just with the influx of the holiday season, Gruenewald said.
People are reading the Christmas story, and many are making New Years resolutions about getting into the Word or getting all the way through it.
But sadly it seems almost as many people break as make those resolutions.
A lot of times, when they get into February, middle of February, if they havent formed a really solid habit, it really does begin to drop off, Gruenewald stated.
But he also said if people will stick with the Word, itll pay not just good, but divine dividends.
I believe that the Bible is a lamp unto our feet and a light unto our path, the YouVersion Bible app founder said. So if we engage daily with Gods Word, its a way for Him to illuminate His direction in our lives.