Senior Manager of International Marketing

CBN International – Virginia Beach, VA

The Christian Broadcasting Network (CBN) is seeking an experienced Senior Manager of International Marketing to provide overall guidance and direction for fundraising and CBN brand development in international offices to increase revenue, new member donors, and retention levels.  This professional will coordinate with Marketing and IT departments in Headquarters to support development of business infrastructure and implementation of localized campaigns, global branding, customer experience, and fundraising strategies. 

The successful candidate will have the following qualifications:

  • Thorough knowledge of marketing principles, brand development and development management, with track record of increasing revenue  
  • Strong knowledge of product branding and lifecycle management best practices 
  • Proficient in CRM, SEO, Google Analytics, Google Adwords, MS Office, digital/social media, donor database software, marketing automation, and data visualization tools 
  • Strong leadership skills with ability to motivate and manage others 
  • Strong ability to strategize, implement and integrate marketing campaigns and development programs with specific objectives 
  • Critical thinker with ability to analyze, monitor, evaluate, and alter strategic development plans 
  • Excellent oral, written, and presentation skills with ability to coach, inspire and train   others  
  • Strong project management skills with experience working in a matrixed team environment on multiple concurrent projects
  • Proven ability to build consensus, work effectively across departments, and interact with external vendors in a positive and professional manner 
  • Strong interpersonal skills with ability to interact effectively with CBN staff in a cross cultural environment
  • Ability to work some off hours, early or late, in order to support international offices in other time zones
  • Flexible with ability to work well under pressure and consistently meet deadlines
  • Self-motivated with ability to work independently and as a collaborative member of a team
  • Excellent organizational and time management skills